Samsung loses 2nd place in India in Q4, according to conflicting report
Last updated: January 27th, 2020 at 15:52 UTC+01:00
Samsung India may accept slipped into 3rd place in the smartphone space throughout Q4 2019, according to new data from Counterpoint Research cited by the Korean media. The new report seems to conflicts with another contempo marketplace assay by IDC, which suggested that the company held 2nd place at the cease of 2019.
Something that readers may or may not be aware of is the fact that unlike marketplace research firms utilise different methods of research. In other words, their assay will never paint a perfectly-authentic picture, and when ii OEMs like Samsung and Vivo are battling very closely for the same spot, market watchers may end upwards with conflicting reports. Such is the example today. Counterpoint Inquiry reports that Samsung held 19% of the Indian market throughout the October-December period; a similar figure equally in IDC's study.
However, according to Counterpoint Enquiry, this was non plenty for the company to secure a 2d place on the podium. Samsung India slipped into 3rd in Q4 and Vivo overtook Samsung to sit down betwixt it and Xiaomi.
Whatsoever the reality of the state of affairs may be, it'due south quite evident that Samsung is doing battle with Vivo first and foremost, instead of being a real threat to Xiaomi in India. Hopefully, with the release of the new Galaxy One thousand and Galaxy A (2020) lineups, things will choice up for Samsung once once more, enough so that it can overtake Vivo this yr and narrow the gap between it and the height spot on the podium.
Source: https://www.sammobile.com/news/samsung-loses-2nd-place-india-report/
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